See the Vintage Advertisements That Helped Make Classic Films Into Blockbusters — TIME

When the curtain falls after the 89th Academy Awards on Sunday, and the Hollywood bigwigs recover from the afterparties, they will still have to figure out innovative ways to persuade people to go see movies in theaters at a time when box-office attendance numbers continue to decline and the options for streaming movies in theaters…

via See the Vintage Advertisements That Helped Make Classic Films Into Blockbusters — TIME

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